Thursday Apr 28, 2022
#034 - How I Went From Selling Out of My Garage to Making a Deal on Shark Tank with Rachel Nilsson, founder of RAGS
Follow Rachel on Instagram @rags_to_raches
Use code: DREAMLANDBABY for 25% off RAGS limited edition collection. until May 9 at midnight! (Excludes sale, essentials, Disney, Warner Brothers).
Rachel Nilsson is the CEO and founder of Rags Apparel. Frustrated with cheesy, uncomfortable kids clothing options, Rachel created her first snapless romper out of a stylish, well-worn men’s t-shirt. She soon made the leap from her garage to Instagram, then from Shark Tank to Nordstrom, building a brand and cult following of fiercely loyal fans. Known and loved for its bold colors, patterns and simply unconventional style, Rags is now a baby-to-big-kid brand of super-soft rompers, dresses, joggers, tees, and the game-changing Peek-a-booty. Rachel leads her company with her own unconventional style and her belief in living in the moment, being good to the core, and always being ready to party.
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